Francisco Serrano is a bilingual Mortgage Loan Originator with more than 25 years of experience helping individuals and families achieve the dream of homeownership. Fluent in both English and Spanish, Francisco is passionate about making the mortgage process simple, transparent, and stress-free for every client.
As a first-time homebuyer specialist, Francisco takes pride in educating and guiding buyers through every step of the journey. His patient, hands-on approach has earned the trust of thousands of clients, real estate professionals, and referral partners throughout his career.
Known for delivering exceptional service, clear communication, and creative financing solutions, Francisco believes that every client deserves to feel informed, confident, and cared for from application to closing. Whether working with first-time buyers, move-up homeowners, veterans, or investors, his mission is always the same: provide expert guidance, build lasting relationships, and help clients make smart financial decisions that support their long-term goals.
When he’s not helping clients secure financing, Francisco enjoys mentoring others, creating motivational content through #CiscoSays, and giving back to the communities he serves. His philosophy is simple: treat every client like family and every transaction like it matters—because it does.
- 25+ years of mortgage lending experience
- Fluent in English and Spanish
- First-time homebuyer specialist
- Expert in FHA, VA, Conventional, USDA, and down payment assistance programs
- Trusted advisor to real estate agents and financial professionals
- Known for exceptional communication and responsiveness
- Dedicated to making the mortgage process simple and enjoyable
- Passionate about financial education and homeownership
- Strong advocate for underserved and Hispanic communities
- Relationship-focused, not transaction-focused
